Coast to Coast


Thu 18 July 2024 - Sat 20 July 2024


£2,100 per rider


Sponsorship available - please enquire below

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The GroceryAid Coast to Coast is a three-day cycle challenge that guides riders through some of the most scenic views that England has to offer.

The 2023 Coast to Coast challenge saw riders cycle their way from the beautiful Georgian coastal town of Whitehaven to the seaside resort of Whitby. Raising an incredible £203,000 for GroceryAid. Riders were also able to network and build new relationships and establish existing ones. More information regarding the 2024 cycle route to follow.

Please note the cycle challenge itself is three days, with travel either side of the event – Wednesday 17th and Sunday 21st July 2024.

“The GroceryAid Coast to Coast Cycle ride is a fantastic event which I have been lucky enough to be involved with since it began. It provides a fantastic challenge for all levels. Whether you are an experienced rider, or fairly new to cycling, the GroceryAid and pie team are there to make sure you have a fantastic experience. It is a great opportunity to raise funds and awareness for our brilliant industry charity as well as enjoying the company of others in the industry with whom you will form some lifetime bonds" – Gary Black, Co-Founder, We are Being


Price:  £2,100 per rider

Major Sponsorship: £18,000 + vat 

Drinks Reception Sponsorship: £3,000 + vat
Official drinks reception sponsor for one of the nights of the event. Placement of company logo on our website and in cyclist information pack

Finish Line Sponsorship: £2,500 + vat
Fully branded finish line. Placement of company logo on our website and in cyclist information pack

Water Bottle Sponsorship: £1,500 + vat
Fully branded water bottles provided to all riders. Placement of company logo on our website and in cyclist information pack

Lunchtime Sponsorship: £1,500 + vat
Fully brand one lunchtime stop on any day of the event. This includes any branding/products you wish to provide

Jersey Sponsorship: £950 + vat
Placement of company logo on the back of cycling jersey worn by all cyclists

Refreshment Stop Sponsorship: £950 + vat
Fully brand one AM or PM refreshment stop on any day of the event. This includes any branding/products you wish to provide

Rooms are based on a twin share. A limited number of single occupancy bedrooms are available on a first come-first serve basis. Single occupancy rooms are £330.00 per person

Raise Funds with Justgiving
Click here to be taken directly to our GroceryAid page on JustGiving.

For more information please contact GroceryAid: [email protected] / 01252 875925

Companies involved in 2023

2018 AG Barr logo
Parfetts Logo
NEW Wholesale logo.qxp
NEW LOGO from mid Oct 22 only - kp snacks logo (rgb)
mands_plaque_LARGE_black_EST (002)1024_1
Organix_Logo Square
Philip Morris logo (2)
Pukka Logo 2021 RGB
shott-beverages-logo (1)
Taylors Logo_Black Frame_CMYK (002)

2023 Highlights


This is a fundraising event supporting GroceryAid, the charity for the grocery industry. All bookings are subject to acceptance of GroceryAid’s event terms and conditions

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