Pedal the Peaks

The GroceryAid Pedal the Peaks Challenge: A breath-taking adventure on two wheels

The GroceryAid UK Cycle Challenge is a three-day cycle trip suitable for both intermediate and advanced riders, with a new location and routes for 2025.

Staying in the Peak District, you’ll have the chance to take on iconic climbs such as The Whinlatter Pass, the mighty Gun Hill and the Cat & Fiddle. With varying options in elevation and distance, there are two route options routes to choose from, giving you the challenge you’re looking for. Starting on Wednesday with a group ride across the Peaks, we’ll then give you the choice of the Everest Challenge or Mattterhorn Challenge on Thursday and Friday. Friday night will see us celebrate your achievements before we head home on Saturday!

Route 1 – Challenging: 100-140 km & 2800 m climbing per day

For the daring and determined, our Challenging route will push you to new heights. Over three days, you will conquer 8,848 meters of elevation—the equivalent of summiting Mount Everest. Traverse the rugged terrain, tackle steep ascents, and enjoy panoramic views that will take your breath away. This route is perfect for seasoned cyclists looking for the ultimate test of stamina and grit.

Route 2 – Intermediate: 70-100 km & 1500 m climbing per day

If you’re seeking a more approachable yet still challenging ride, our Intermediate route is ideal.  With an easier route than the 2024 Coast to Coast ride, you will climb a total of 4,478 meters over three days, mirroring the height of the iconic Matterhorn. This route offers a balance of demanding climbs and rewarding descents, making it perfect for intermediate riders ready to push their limits and experience the stunning landscapes of the Peak District.

In 2025, riders will stay at the same central hotel each night so you can get comfy and feel prepared for the challenge ahead each day. The UK Cycle Challenge is a great way to test yourself, meet new people and strengthen existing relationships.

Ahead of the ride we will have lots of fantastic enhancements, such as guided and virtual training rides, training plans, access to GPX files, bike hire and racking.

The 2024 UK Coast to Coast challenge saw riders cycle their way from the beautiful Georgian coastal town of Whitehaven to the seaside resort of Whitby, raising an incredible £190,000 for GroceryAid along the way.

Looking to elevate your brand? Sponsorship packages are also available. These provide a great opportunity to promote your brand to senior industry figures.

Event Details

Pricing

£2,200 per rider

Sponsorship

• Major Sponsorship: £18,000 + VAT

  • Branded cycling jersey worn by all cyclists on the event
  • Two free rider entries
  • Two single supplement fees
  • Company logo on all onsite event promotion, website, and cyclist information pack
  • Social media coverage pre-event, onsite and post-event
  • Personalised sponsor social media assets

• Drinks Reception Sponsorship: £3,000 + VAT

  Official drinks reception sponsor for one of the nights of the event. Placement of company logo on our website and in cyclist information pack

• Finish Line Sponsorship: £2,500 + VAT

  Fully branded finish line. Placement of company logo on our website and in cyclist information pack

• Water Bottle Sponsorship: £1,500 + VAT

  Fully branded water bottles provided to all riders. Placement of company logo on our website and in cyclist information pack

• Lunchtime Sponsorship: £1,500 + VAT

  Fully brand one lunchtime stop on any day of the event. This includes any branding/products you wish to provide

• Jersey Sponsorship: £950 + VAT

  Placement of company logo on the back of cycling jersey worn by all cyclists

• Refreshment Stop Sponsorship: £950 + VAT

  Fully brand one AM or PM refreshment stop on any day of the event. This includes any branding/products you wish to provide

Rooms are based on a twin share. A limited number of single occupancy bedrooms are available on a first come-first serve basis. Single occupancy rooms are £400.00 per person

Raise Funds with Justgiving
Click here to be taken directly to our GroceryAid page on JustGiving.

For more information please contact GroceryAid: events@groceryaid.org.uk / 01252 875925