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Fundraising Events

Take a look at our refreshed events calendar.

Central events 

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GroceryAid Ball 

The GroceryAid Ball is an unforgettable evening with fantastic headline entertainment and fundraising. It’s the one and only night the entire industry is in attendance, including senior leaders. Last year saw an incredible turnout with more than 170+ companies represented including: Asda, Bestway, Booker, Booths, Costcutter, Iceland, Marks & Spencer, Morrisons, Nisa Retail, Ocado, OneStop Stores, Rontec Roadside Retail, Sainsbury’s, Spar, Tesco, The Co-op, and Waitrose.

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12 March 2020

Diversity and Inclusion in Grocery

Wembley Stadium, London

Following the success of this year's Diversity in Grocery event, we're delighted to confirm that we are back offering a bigger and more inclusive event. Covering broader topics, we have a diverse range of speakers to inspire, champion and celebrate change in D&I practice across our industry. From learning sessions to speed networking zones there is something for everyone.  All with our goal of making diversity everyone's business. 

14 May 2020 Waitrose Garden Party

Waitrose & Partners Garden Party

The Waitrose & Partners Garden Party offers a great evening of networking; last year welcoming over 900 grocery colleagues from 140 companies and 170 Waitrose Partners in attendance. The garden party is inclusive for all suppliers big or small and designed to showcase Waitrose & Partners’ design and core values. 

5 June 2020
Golf Day 2019

GroceryAid Golf Day 

Join some of the most senior members of the grocery industry at an event going from strength to strength each year. Hosted by Andrew Higginson, Chairman of WM Morrisons Supermarkets plc with fantastic support from ASDA and Tesco, the shotgun format provides a great opportunity to network and showcase products. The four ball price has been reduced this year so let the friendly competition begin! 

20 June 2020 

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Windermere Row

An excellent team-building activity and chance to show your competitive streak. Teams from across the industry set out on the stunning waters of Lake Windermere to row a ten-mile route with breathtaking views. This unique fitness challenge and our only family friendly event on the calendar offers you and your colleagues a memorable experience with an evening celebration at the luxurious Low Wood Bay Resort.

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Barcode Festival

Barcode Festival 2020 is set to be spectacular. The summer party for the whole grocery industry will feature four headline acts, a huge variety of mouth-watering street food and bars – all included in the ticket price – plus a few fantastic surprises. All this, plus an even better, bigger location to house twice the number of guests!

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Coast to Coast Cycle Challenge 

Following three epic days of cycling from North to South Wales the Coast to Coast will return in 2020. The ride offers a heavy wholesale/convenience contingent and last year featured the likes of Andrew Thompson, Commercial Director, Booker,  Gary Black, Sales Director- Wholesale & Convenience at Coca-Cola and Jason Tarry, Chief Executive Officer, UK & ROI, Tesco. More details about the route will be revealed soon! 

London to Paris 2020

10-13 September 2020 

London to Paris Cycle Ride

This unforgettable cycle takes you from London to the Eiffel Tower in Paris. Build lifelong friendships with your industry colleagues as you cycle through the picturesque English and French countryside. 

GroceryAid Clay Pigeon Shoot

25 September 2020

GroceryAid Clay Pigeon Shoot

A brilliant day of shooting, food & drink and catching up with industry colleagues in an informal setting. No shooting experience is needed, so the novice need not worry, it’s a lot of fun!

sporting lunch test

13th November 2020

Sporting Lunch

The Sporting Lunch is an exciting afternoon of networking, catching-up with colleagues and meeting your sporting heroes. Running for over 50 years, this is a firm favourite in the grocery industry and sells out every year! The event welcomes over 1,250 senior industry colleagues with over 30 sporting heroes. 2019's line up included David Coulthard, Natalie Pinkham, Lawrence Dallaglio, Mike and Zara Tindell and Graeme Swann, so expect great things for next year!

2nd December 2020Sainsbury's

Sainsbury's Ball 

Following the success of 2019 the annual Sainsbury’s Ball is having an exciting re-launch this year. The event will be like no other in the industry and promises to be hugely popular with amazing headline performances, experiential entertainment and fantastic networking opportunities with the senior leaders at Sainsbury’s. Taking place in London, it’s a great evening to kick-start the festive month.   

Regional events 

Our regional fundraising Branches create a vibrant presence right across the country.

8th February 2020

Val Ball

North East & York Valentine's Ball 

Crowne Plaza, Newcastle

Love is in the air for the Northern Branch as they celebrate their signature event once again at Newcastle's Crowne Plaza Hotel. Join the team in partying with live entertainment, a delicious meal, games and prizes that will have you feeling full of love until the early hours.

Military Wives

19th March 2020

Military Wives Cinema Screening 

Vue Cinema, Fulham Broadway

Come long to our cinema screening of Military Wives, all money will go directly to GroceryAid.

30 April 2020

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Northern Branch Sporting Dinner

National Football Museum , Manchester

Join the Northern Branch for their fantastic Sporting Dinner. The 2020 event is 
'An Audience with the Nevilles', welcoming Phil, Gary and Tracey Neville to a 
fun-filled night.

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South West Catch & Cook

Blagdon Lake, Yeo Valley HQ

Join us at the Yeo Valley Catch & Cook at Blagdon Lake to enjoy a day's fishing with breakfast, boat picnic and evening dinner included.

Bovey Castle

25th June 2020

Dairy Industry Golf Day

Bovey Castle Hotel, Newton Abbot

Join us for the annual Dairy Industry Golf charity event at Bovey Castle Hotel, with a choice of two packages to choose from. 

Contact the events team

For all queries on events or to find out how else you can support us.

01252 875925

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